Ariel EV Models

Ariel is an EV brand made in UK. This model lineup showcases the shift toward zero-emission mobility. Each model blends modern design, advanced battery systems, and efficient electric drivetrains engineered for performance and sustainability.

List of Ariel major model variants - only all-electric (BEV) models are listed:

Key highlights across models

• 100% battery-electric powertrains
• Fast-charging capability (Level 3/DC)
• Regenerative braking for energy recovery
• Smart connectivity and over-the-air updates
• Advanced driver-assist and safety systems
• Designed for zero tailpipe emissions

* MSRP listed is approximate and can vary based on trim level, manufacturer incentives, country purchased in, and government taxes or credits applied. It is listed to give a ballpark figure upon which to compare with other models.

About the Ariel brand

Ariel is a British low volume performance vehicle manufacturer known for its focus on lightweight construction, minimalist design, and driver engagement. Founded in 1999 and based in Somerset, England, Ariel became widely recognized for the Ariel Atom, a radical open frame sports car celebrated for its extreme power to weight ratio and pure mechanical feel. The company's philosophy centers on simplicity, precision engineering, and direct driver connection without unnecessary electronics or mass.

In recent years, Ariel has extended its expertise into electrification while maintaining its core engineering ethos. The Ariel HIPERCAR (High Performance Carbon Reduction) project represents the brand's first fully electric supercar, developed in collaboration with British engineering partners and funded partly by the UK government's Advanced Propulsion Centre. The HIPERCAR features a lightweight aluminum and carbon fiber structure, individual motor drive for each wheel, and modular battery systems capable of supporting both pure electric and turbine range extended configurations.

Ariel's approach to electric performance mirrors its traditional design values, focusing on efficiency through lightness rather than battery size alone. The HIPERCAR demonstrates how electrification can enhance response, torque delivery, and handling precision without compromising the brand's hallmark simplicity. Development efforts emphasize sustainable materials, advanced thermal management, and adaptable drive control software tuned for track and road use.

As Ariel transitions further into the EV era, production will continue to emphasize craftsmanship, low volume exclusivity, and bespoke engineering. By combining British innovation with cutting edge electric propulsion, Ariel aims to redefine what lightweight performance means in a zero emission future while preserving its identity as one of the most distinctive small manufacturers in the world.